Marketing Specialist Job at LiquidStack, Carrollton, TX

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  • LiquidStack
  • Carrollton, TX

Job Description

At LiquidStack, we're redefining what's possible in the data center world. As a global leader in advanced liquid cooling solutions, we're powering the future of AI, edge computing, and high-performance systems. Our team is growing, and we're looking for skilled professionals who want to be part of something innovative and impactful.

Summary

We are seeking a dynamic Marketing Generalist to drive a range of marketing initiatives including event coordination, social media, CRM management, campaign execution, and marketing automation. This role is perfect for someone who thrives in a fast-paced environment and wants to impact the full marketing funnel while growing their skill set rapidly.

Responsibilities

  • Build, test, and deploy multi-channel campaigns using HubSpot and other tools.
  • Manage email marketing calendars and audience segmentation.
  • Support lead nurturing, scoring, and lifecycle automation flows.
  • Maintain and improve marketing data quality in Salesforce and HubSpot.
  • Align closely with Sales and ISRs to support campaign follow-up and pipeline development.
  • Create and maintain campaign dashboards and lead reports.
  • Plan and execute company events including webinars, trade shows, customer dinners, and sponsored events.
  • Coordinate logistics such as venues, shipping, invites, swag, and booth builds.
  • Work with Sales to drive attendance and post-event engagement.
  • Assist in the creation of marketing materials like one-pagers, decks, and landing pages.
  • Support content publishing and SEO updates on the website.
  • Coordinate with external vendors, designers, and agencies as needed.

Qualifications

  • 4+ years of experience in a broad marketing role, ideally in B2B tech or SaaS.
  • Hands-on experience with HubSpot (certification a plus) and Salesforce.
  • Proven track record in event planning and execution.
  • Familiarity with marketing automation workflows and lead funnel reporting.
  • Strong project management and organizational skills with the ability to juggle multiple deadlines.
  • Excellent written and verbal communication skills.
  • Self-starter who thrives in a startup or scale-up environment.

Bonus Points

  • Experience working with intent data platforms like 6sense or Demandbase.
  • Skills in Canva, Figma, or Adobe Suite.
  • Knowledge of basic HTML/CSS or CMS tools such as WordPress or Webflow.
  • Experience supporting Account-Based Marketing (ABM) programs.

Special Conditions of Employment

  • Ability and willingness to travel domestically and internationally up to 25% or more, as required by business needs.
  • Valid passport and driver's license with no infractions that would limit the ability to travel.

Why Join Us?

  • Competitive pay with opportunities for overtime
  • Consistent day-shift schedule
  • Paid time off, holidays, and great benefits
  • Be part of an industry-disrupting company with room to grow
  • Work on innovative technologies in a collaborative, supportive environment

Job Tags

Day shift,

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